Experience Counts

The Gordman Group consultants are former senior executives with successful track records at major corporations. They have experience making strategic decisions that produced significant results. We don’t employ trainees in our firm. We work only with clients when we can provide a consultant who has prior relevant experience at the executive level.

The Gordman Group Consultants

Robert Gordman is President of The Gordman Group, and the author of Do You Know What You Don’t Know? and What it Costs You, Secrets of the $uper $weet $pot: Building Sustained, Profitable Growth and The Must-Have Customer: 7 Steps to Winning the Customer You Haven’t Got. During the past 19 years as a consultant, he has provided services to clients in many industries such as computer manufacturing and distribution, retail, direct marketing, weight loss, appliance manufacturing, advertising, trucking, and banking. He was President of Strategic Business Planning for Meridian, and spent five years as a Senior Consulting Partner for the Gallup Organization, specializing in strategic planning. Through experience, Bob has learned that successful companies use targeted research to discover who their Must-Have Customers are. He can help executives use this information to think creatively to develop well-thought-out, executable strategic plans for their Must-Have Customers.

William W. Crouch, General, United States Army (Ret.) held diverse positions during 35 years of public service culminating as Vice Chief of Staff of the Army, the service’s second-highest office. General Crouch has extensive experience in the management of large, multi-disciplined organizations, budgeting, training and systems integration. His skills and knowledge are ideally suited to help companies shape the organization to reflect changing conditions and new strategies.

Diane Hileman was president of 1928 Jewelry Stores, a national chain of factory outlet stores and was senior vice-president and general merchandise manager for the Broadway Stores, a full-line department store. She has experience in merchandising, repositioning and restructuring for retail companies. Her expert knowledge can help clients develop customized merchandising strategies for Must-Have Customers.

George Karklins has over 25 years experience in banking and finance, including a position as senior vice-president and treasurer of Wachovia, a major financial corporation. His area of expertise is risk management, including helping companies improve asset and liability management. He will work with companies to develop and implement practices to reduce threats and hazards to the business.

Joseph Kun has over thirty years of merchandising and management experience with regional and national specialty, department and mass merchant retail chains. He has extensive understanding of both soft and hard line businesses. Joe’s strong analytical skills are an asset to help companies develop actionable, strategic plans.

Kent Larsson held senior positions in marketing, merchandising and strategic planning during his 30 years in specialty and general merchandise retailing. He has extensive knowledge and expertise in areas of branding, advertising, sales promotion, public relations, store planning, merchandise presentation and customer research. Kent assists companies to develop effective, integrated marketing and communications strategies.

James Posner has had a long and varied career in merchandising and management in retail and catalog and Internet direct marketing. He was president of three department store chains, and a founder of the high growth catalog, Home Decorators Collection. As a consultant, his clients have included Fortune 500 companies such as DuPont and ATT. Jim’s expertise will be useful to clients who want to improve merchandising and direct marketing for their Must-Have Customers.

Dennis Reaves was senior vice-president and general merchandise manager for Wal-Mart Stores where he successfully grew his business to $18 billion. Previously, he was CEO, president, COO and a senior executive in department, discount, specialty and off-price retail chains. His 35 years of merchandising and operations background provide the scope and depth of successful experience that will be beneficial to clients in large, rapidly growing organizations.

Steve Rosen was a founding partner of Integrated Marketing Solutions, a company that helps suppliers develop, execute and sustain profitable growth strategies. He is experienced in helping manufacturers and retailers find innovative ways to profitably grow their businesses together. He will assist businesses and their suppliers to develop and execute strategic alliances that will provide for the needs of their mutual Must-Have Customers.

Lynne Sperling was a senior vice-president of Softlines at Kaufmann’s, Robinson’s and Broadway Department Stores. She has hands-on experience in merchandising, marketing, buying and management in retail and manufacturing industries. Lynne will use her extensive experience to aid clients in analyzing and evaluating current businesses, then develop and assist in implementing strategies to improve sales and profit performance.

Lee Synnott is the former Chairman of the Board and CEO of Ingram Book Group, the largest book wholesaler in the United States. He has extensive experience in operations management, marketing, organizational development and the use of computer resources. Lee can assist clients to produce superior results through the effective blending of people and processes.

Donna Wand was Director of Product Management for Compaq Computer Corporation where she was responsible for overseeing purchasing, inventory management and asset management. Donna is a highly effective project manager and analyst. She is responsible for making sure that The Gordman Group projects are on target, on time and on budget.

William Welsh II is the former Chairman and Chief Executive Officer of Election Systems & Software, the country’s largest producer of election equipment. He has extensive experience in high technology, international business and relationships between boards and management. His practical knowledge will be an asset to clients desiring to restructure or reorganize large complex businesses.

Doris Zelinsky was the Chief Operating Officer of Country Home Bakers, a leader in frozen raw dough products for in-store bakeries and food service. A former divisional vice-president at Kraft Foods, she has extensive knowledge of manufacturing operations, strategy and long term planning and supply chain effectiveness. Doris’s hands-on experience will be an asset to companies who want to improve their manufacturing processes and distribution.

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